Are you a solo-preneur whose business would benefit from being online, but due to cost, time and effort involved, lack of online knowledge, or just plain fear have put off making it happen? 1stVA pledges to get you online, quickly, stresslessly, and affordably!

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Melody Thacker jumps out of bed every morning, excited about the bright shiny new day, and the endless possibilities it holds. Her passion is helping others with her direct sales business.

Get Your Business Online In One Month

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1. The number one biggest mistake is not having a marketing plan. What is a marketing plan? It is the way that you will go about promoting or advertising your product or service. Just like you wouldn’t begin to get serious about your business without a definite plan, it is best not to approach the marketing of your products without a plan. Remember, when a product is promoted well, your sales increase.

2. Putting all of your eggs in one basket. This old saying seems to work in a lot of situations and marketing is one of them. You may find a strategy like email marketing is successful for you. But, don’t base your entire marketing plan on that one single strategy. In order to grow, diversification is the answer. When you don’t explore all your marketing options, your business will become stunted over time.

3. Ignoring the value of networking. For business, networking is invaluable. It’s the way that entrepreneurs get together to share ideas and pick each other’s brains. During these “meetings of the minds”, partnerships are struck. You can find someone who will complement your business with a new idea. Joint ventures mean more profits for everyone.

4. Working as a force of one. All businesses need support in some form. There are just not enough hours in the day to do it all and still make money. Outsourcing can be your best friend. You can outsource for practically anything that you need done. Hire someone to design your web page, answer your emails, and organize your invoices. When these tasks are taken care of, more time can be devoted to marketing the products in new and creative ways.

5. Cutting back on your marketing budget. When business is slow, you can panic unnecessarily. You want to save as much money as you can until things pick up again. Since business is down, you might decide that you don’t need to advertise as no one is buying. That is the worst mistake you can ever make. This is the time to use your extra time to beef up that marketing plan to appeal to a wider net of customers.

Have you already made some or all of these five big marketing mistakes? Well don’t worry, the good news is… it’s something that’s easily fixed. Start again, but this time with the knowledge of what not to do.

Melody Thacker jumps out of bed every morning, excited about the bright shiny new day, and the endless possibilities it holds. Her passion is helping others with her direct sales business.

Five Big Marketing Mistakes

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The Honest To Goodness Pros of Direct Sales

Direct sales is often misunderstood and has sometimes gotten a bad rap because of this. Certainly, all of the companies are not schemes and many do sell legitimate products of high quality. So it’s important to learn the facts before you make an educated decision. Don’t just listen to people who have failed, talk to people who are enjoying success in the industry. There is something for everyone, from affordable products people use daily to luxury ones on the higher end for affluent consumers.

1. Direct sales gives anyone a chance to be a business owner. Entrepreneurship allows you to realize your dream of working for yourself. How much you make is directly proportional to how hard you work at selling your product to others.

2. Direct sales business owners have the flexibility to set their own hours. It is a perfect proposition for you, if you are retired, a stay-at-home mom with small children, or for someone who wants to secure your future. You can work part-time or full-time as your schedule allows. As a Mom you can spend time with your kids and many people gain a real sense of purpose.

3. Direct sales businesses have low overheads. When you sign up with a direct sales company, they provide all of the tools you will need to get started for a small investment. Most can be started for $500 or less. You probably spend at least that much on shopping for your family. Now, you can start your own business with unlimited return.

4. Direct sales programs offer support for their sales consultants. It can be tough starting your own business, especially if you have no sales or marketing experience. The support of the company and your upline or sponsor can mean the difference between success and failure.

5. There is plenty of variety with direct sales. You can choose a product line you feel comfortable with and believe in. From food to home decor, jewelry to health products there is a business to fit your interests.

The Honest To Goodness Cons of Direct Sales

All that glitters, is not gold as they say. That’s why it is so important to check out your direct sales company and your sponsor before you sign on the dotted line.

1. All direct sales programs are not on the up and up. They can talk a good game but in the end, take your money. If the up-front cost is heavy and there is no support to speak of, keep on moving. On the other hand, if joining is free it’s most likely that you’ll receive no materials to market your business or for basic training.

2. Some direct sales programs have hidden costs you might not have counted on. They supply a starter kit for you to host parties but don’t tell you about the brochures, other products, and any marketing items that you pay for out of your own pocket and are not reimbursed for.

3. Each direct sales program has its own guidelines for earning commission and compensation plan. In an effort to earn money it is easy to lose sight of the goal and concentrate solely on money. You may be able to convince people to buy something once and gain initial earnings but for long term gain, you need repeat customers and business partners.

4. Direct sales companies often offer websites for their consultants. Unfortunately, all of these sites are exactly the same and tied to the main company site. Search engines won’t be able to find you individually and neither will the traffic you need to make sales.

Are you considering a direct sales career or home based business? Be aware of both sides of the coin with this business before you begin. Take the time to do your research to ensure it’s right for you, your goals and lifestyle.

Melody Thacker jumps out of bed every morning, excited about the bright shiny new day, and the endless possibilities it holds. Her passion is helping others with her direct sales business.

The Honest To Goodness Pros and Cons of Direct Sales

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Melody Thacker jumps out of bed every morning, excited about the bright shiny new day, and the endless possibilities it holds. Her passion is helping others with her direct sales business.

MondayCafe.com — The Direct Sales Movie — “Today!”

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